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PRESS ROOM
FOR IMMEDIATE RELEASE
December 3, 2002
Contact: DeLores Pressley
Tel: (330/ 649-9809)
email: info@plususa.com
MOSTLY PLUSSES.COM PARTNERS WITH DIMENSIONS PLUS
TO ADVOCATE FASHION NEEDS OF PLUS-SIZE WOMEN
New e-Commerce Women's Apparel Site Finds Natural Synergy
with Leading Plus-Size Model & Image Consultant Group
Greensboro, NC - December 3, 2002 - Mostly Plusses.com, an online women's clothing firm specializing in discount designer label fashions for plus-size women, has forged a strategic alliance with prominent plus-size model agency & image consultant group, Dimensions Plus. The accord joins the forces of both companies to promote the chronically-neglected interests of full-figured females to the fashion industry and general public.
"We simply couldn't ask for a better partner than DeLores Pressley," declared Kim Cooke, Mostly Plusses' founder and president. "She is so experienced and knowledgeable as an advocate for plus-size women, and brings to the table a wealth of skills and industry connections. We anticipate good things to come," she said.
"Designer-label fashions in plus sizes are hard to find, and at affordable prices can be nearly impossible," observed DeLores Pressley, Dimensions Plus founder and president. "Mostly Plusses is a company that truly serves this unmet demand. It underscores our message that women deserve real choices - and can find them if they know where to look," she said.
Under terms of the agreement, Dimensions Plus and Mostly Plusses.com will collaborate in an ongoing series of co-sponsored special events and joint activities to address the key lifestyle issues and concerns of plus-size women.
According to Grace magazine, 68% of American women wear clothing in size 12 or larger and more than half wear size 14 or larger. Sales of plus-size women's apparel in the U.S. exceeded $32 billion in 2000, and are currently growing twice as fast as sales for women's apparel overall.
About Dimensions Plus
Dimensions Plus, headquartered in Canton, OH is a leading model agency & image consultant firm for plus-size females. Founder and president DeLores Pressley is a renowned motivational speaker, broadcaster, author and outspoken advocate for the rights of full-figured women. She organizes the Plus USA Woman Convention, held annually in the Cleveland, OH area. The URL is:
www.plususa.com.
About Mostly Plusses.com
Mostly Plusses.com, headquartered in Greensboro, NC is a new e-commerce women's apparel company devoted to the rapidly growing market for plus-sized fashions. Featuring a unique combination of plus sizes, designer labels and deep discounts, Mostly Plusses.com offers an extensive selection of suit separates, skirts, sweaters, blazers and blouses from such top designers as Ralph Lauren, DKNY and Eileen Fisher, in sizes 14W - 24W and 1X - 4X. The URL is:
www.mostlyplusses.com
MEDIA TOPICS
ROLE MODEL
As the recipient of countless awards, National Plus USA Woman Convention & Pageant founder DeLores Pressley has been an inspiration to women for years. As owner of Dimension Plus, the nation's leading plus size modeling agency, this entrepreneur has been creating careers for full figured women since 1983. DeLores, who has been happily married for 19 years, is available to discuss the secrets to her success both personally and professionally.
WHAT MAKES A WINNER
Is it just physical beauty? Is it charm? Is it grace? Is it an undefinable X-factor? Let DeLores Pressley, beauty expert and founder of the National Plus USA Woman Convention & Pageant share the qualities that pageant judges look for - and don't look for - when choosing the Plus USA Woman lucky winner.
CAREER OPTIONS
Now there are more opportunities for full figured models than ever before. But where does a would-be model start? DeLores Pressley, owner of Dimensions Plus is available to give step by step pointers on the road to fashionable success. She can also encourage women regarding what to avoid, who to be wary of and why you simply can't sign with every person who promises to "make you a star."
BEHIND THE SCENES
Pageant life is a never ending roller coaster of fun, excitement and hard work. Take a behind the scenes look at what really goes into planning a pageant of this magnitude; from choosing a location to scouting the talent to booking the celebrities, right up to the crowning moment! DeLores Pressley will give you an opportunity to get an insiders look at what goes on behind the scenes.
FASHION REVELATIONS
Ever wish for your own personal stylist? Someone to tell you which fashions, colors or fabrics will make you look your best? Let DeLores Pressley and her team of experts, explain the do's and don'ts of full figured fashion. Tips on beauty, fitness, health, as well as, make-up, fashion and personal style will be shared. DeLores will explain how looking and feeling your overall best can help to change the way women feel about themselves from the inside out.
PEER PRESSURE
In a "thin thinking" society such as ours, we are constantly bombarded with media images of idealized figures, almost all below a size 6. Learn how DeLores Pressley and others have managed to "just say no" to the "thin is in" media hype. You may be surprised to learn how her life went from bumpy to beautiful soon after accepting her natural beauty.
For information contact Dimensions Plus at (330) 649-9809 or e-mail at:
info@plususa.com
Dimensions Plus, Canton, OH, (330) 649-9809, Fax (330) 649-9309
E-mail: info@plususa.com
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